An AI scam uses artificial intelligence to trick you into parting with your money. Deepfake videos, where a person has been digitally altered to appear as a different person, and AI-generated text are just two ways this technology can be used by fraudsters.
Essentially, AI makes scams more convincing and harder to spot, so make sure you're familiar with these new methods and stay one step ahead of the scammers.
Source: Which? (10 Feb 2026)