A new national campaign against fraud launched in February, with adverts running across various channels including TV, radio, social media, and billboards in public places.
Stop! Think Fraud aims to help people understand the different types of fraud and the tactics which criminals can use against them. The campaign also provides advice and guidance on the actions people can take to prevent them falling victim to fraud.
Did you know that in just one year, 1 in 17 adults were victims of fraud? Criminals can target people online and in their homes, often emotionally manipulating their victims before they steal their money or personal data.
This is why the government has launched this new national campaign which encourages people to take a moment, and to Stop! Think Fraud when they come into contact with a potential scam. The campaign will remind people to check for some of the common signs of scams before providing personal details or payments if requested.
All adverts signpost to a new website: Stop! Think Fraud - How to stay safe from scams (stopthinkfraud.campaign.gov.uk). Please visit the website to find out more about the different types of fraud, how to better protect yourselves and the people you know, as well as ways to report if you have been a victim of fraud.
The National Campaign Against Fraud is brought to you by the UK government in partnership with City of London Police, National Cyber Security Centre and National Crime Agency.
Source: National March 2024 Newsletter (pdf)
