Scammers love gift cards because they're easy to buy, hard to trace, spent quickly and can be sold on. Millions are stolen in gift card scams every year – and to make things even worse, it can be really difficult to get your money back.
From emails sent by 'friends' to funds being drained without your knowledge, we outline the most common scams involving gift cards and how to avoid them.
Tips to identify a scam
Source: Which? (11 Sep 2025)